Blog & guides
WhatsApp Cloud API guides
Practical, up-to-date explanations for teams and agencies working with Meta’s official WhatsApp Cloud API.
Why WhatsApp Message Templates Get Rejected (and How to Fix Them)
Template categories, variable rules and the most common rejection reasons for WhatsApp templates, with practical fixes you can apply before resubmitting.
Read the guide → 1 November 2026 · 7 min readHow to Set Up the WhatsApp Cloud API Step by Step
Create the Meta app, get your Phone number ID and WABA ID, generate a permanent system user token and connect a verified webhook.
Read the guide → 1 November 2026 · 5 min readWhatsApp Cloud API Error Codes Explained
What the most common WhatsApp Cloud API send errors mean (131047, 131026, 131049, 132000, 190, 368 and more) and which ones are worth retrying.
Read the guide → 1 November 2026 · 5 min readThe WhatsApp 24-Hour Customer Service Window and Pricing Basics
What you can send inside and outside WhatsApp's 24-hour window, how per-message pricing works and what changed on 1 October 2026.
Read the guide → 1 November 2026 · 6 min readSelf-Hosted vs SaaS WhatsApp Platforms: Which Is Right for Your Agency?
An honest comparison of self-hosted and SaaS WhatsApp platforms for agencies: ownership, data, costs, branding and the maintenance work involved.
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